A “social entrepreneurship” venture initiated
to bridge rural crafts people with urban markets. The store ‘boasts’ exquisite
paintings of 15 tribal and folk art forms, a wide repertoire
of handicrafts (over 40) from across India and specialises
in wall murals. Our vision for the store is to develop an
enterprise that operates on a profit sharing system where
over 60% of proceeds will go directly to the crafts people,
30% to promote the arts and administrative expenses kept
at well under 10%.
We are committed to excellence in product quality and service.
Our paintings, murals and crafts are some of the finest in
the industry, fashioned by the ingenuity of seasoned artisans,
few of who are National Award recipients.